Focus on the Family today will unveil a media campaign aimed at countering advertisements that feature a puppy named Norman who says "moo." Norman is part of the Born Different ad campaign, which has appeared in Colorado Springs since early June. The ads say Norman can't help but "moo" because he was born different. Organizers say the story line is a metaphor for gay people, who they argue were born with their sexual orientation.
Focus on the Family said the Born Different campaign misleads readers and viewers about the scientific basis for homosexuality. The Colorado Springsbased global Christian ministry said Monday it will meet with reporters this morning to introduce its own advertisements featuring Sherman, a dog who barks.
"Sherman is the centerpiece of a multimedia 'No Moo Lies' campaign to be launched Wednesday, July 19, which clearly explains the truth about what characteristics dogs - and humans - are really born with," the ministry said in a news release.
Focus on the Family believes homosexuality is "preventable and treatable," according to the Web site of Love Won Out, one of the ministry's programs. Love Won Out puts on conferences based on the idea that "individuals don't have to be gay."
Focus on the Family's response to the Born Different campaign appeared to reflect the light tone of the Norman advertisements. The ministry's news release included the headline "Focus to make major announcement: Dogs don't moo," and a subheadline: "Ministry to offer irrefutable proof that 'woofing' is the language of canines."
Officials for the Born Different campaign couldn't be reached for comment late Monday.
See, the "Born Different" ad(s) here:
borndifferent.org/norman-on-tv.html
I can't find Focus on the Family's but it goes "This is Sherman. He barks. Because that is what d
Focus on the Family said the Born Different campaign misleads readers and viewers about the scientific basis for homosexuality. The Colorado Springsbased global Christian ministry said Monday it will meet with reporters this morning to introduce its own advertisements featuring Sherman, a dog who barks.
"Sherman is the centerpiece of a multimedia 'No Moo Lies' campaign to be launched Wednesday, July 19, which clearly explains the truth about what characteristics dogs - and humans - are really born with," the ministry said in a news release.
Focus on the Family believes homosexuality is "preventable and treatable," according to the Web site of Love Won Out, one of the ministry's programs. Love Won Out puts on conferences based on the idea that "individuals don't have to be gay."
Focus on the Family's response to the Born Different campaign appeared to reflect the light tone of the Norman advertisements. The ministry's news release included the headline "Focus to make major announcement: Dogs don't moo," and a subheadline: "Ministry to offer irrefutable proof that 'woofing' is the language of canines."
Officials for the Born Different campaign couldn't be reached for comment late Monday.
See, the "Born Different" ad(s) here:
borndifferent.org/norman-on-tv.html
I can't find Focus on the Family's but it goes "This is Sherman. He barks. Because that is what d
